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NEW! Timeless Icons

NEW! Timeless Icons

New designs with an enamel edge. Classic, enduring and beautiful.

EXPLORE OUR RANGE OF

Men's Jewellery

Our growing range of men's jewellery suits sons, brothers, husbands and fathers alike. Shop engraved silver bracelets, layering chains, necklace pendants and men's rings today.

FREE DELIVERY >£80

NO SIGNATURE NEEDED

24 HOUR DELIVERY OPTION

OVER 5,000 5-STAR REVIEWS

DESIGN FOCUS

Spotlight: The Signature Bangle

Rosie's first ever bracelet design was the embossed Signature Bangle, personalised with Roman numerals in celebration of anniversaries, birthdays and those close to you.

Handwriting Collection

Discover our beautiful handwriting jewellery collection, where personal messages become timeless treasures. Take a picture of any writing and let us do the rest.

Introducing OUR FOUNDER

Rosie Florence

“Every piece that I design has to be a head turner. I want to make jewellery that's colourful, bold, unbreakable and that carries a meaning or a memory.”

As Seen In

Club 88 Membership

The club founded by Florence London exclusively for jewellery lovers. Collect points, move up our tiers and earn free gifts, event tickets and offers.

Shop Best Sellers

New designs with an enamel edge. Classic, enduring and beautiful.

The Jewellery Journal

ZERO PRODUCT WASTAGE

FEMALE FOUNDED, FEMALE RUN

CHARITY SUPPORT

LOW OR NO PLASTIC PACKAGING